Comments on: IPTV individual custom streaming based on demographic. http://www.crafted.com.au/blog/2008/09/13/iptv-individual-custom-streaming-based-on-demographic/ JamieG looks deep into the ramifications of current trends in Technology and Media Sat, 28 Aug 2010 18:56:21 +1000 hourly 1 http://wordpress.org/?v=3.0 By: JamieG http://www.crafted.com.au/blog/2008/09/13/iptv-individual-custom-streaming-based-on-demographic/comment-page-1/#comment-5113 JamieG Mon, 15 Sep 2008 12:31:06 +0000 http://www.crafted.com.au/blog/?p=169#comment-5113 Philip, Privacy is an illusion. Is that not the saying these days. I wouldn't think it would be that difficult to analyse what people watch and define a decent demographic from it. Also Philip, just because the industry is changing and fragmenting does not mean the older business models don’t have some relevance in some of that fragmented market. There are many good reason to try and get models similar to older ones going. Mainly because it is something the older advertiser known’s and understand, and is, in the long run, more likely to move forward with. And finally, some people don’t mind watching ads. Good for them. They get to see great shows with little inconvenience to them. Maybe not to you. As long as there is enough of them, and we DO have a technology to derive a food change that sees the producer make the content. Great. All for it. James Philip,
Privacy is an illusion. Is that not the saying these days. I wouldn’t think it would be that difficult to analyse what people watch and define a decent demographic from it. Also Philip, just because the industry is changing and fragmenting does not mean the older business models don’t have some relevance in some of that fragmented market. There are many good reason to try and get models similar to older ones going. Mainly because it is something the older advertiser known’s and understand, and is, in the long run, more likely to move forward with.

And finally, some people don’t mind watching ads. Good for them. They get to see great shows with little inconvenience to them. Maybe not to you. As long as there is enough of them, and we DO have a technology to derive a food change that sees the producer make the content. Great. All for it.

James

]]> By: Philip Hodgetts http://www.crafted.com.au/blog/2008/09/13/iptv-individual-custom-streaming-based-on-demographic/comment-page-1/#comment-5071 Philip Hodgetts Sat, 13 Sep 2008 18:59:37 +0000 http://www.crafted.com.au/blog/?p=169#comment-5071 I think getting the demographic information might be a difficult step. While I only want targeted advertising, I don't want to give out personal details. So, for me the only desired option is ad free, for a fee. Give me the option, please. FWIW, reproducing old models in new technology is *always* a failure in the long run. Old wine does not belong in new wineskins - a principle that's been known now for a couple of thousand years, but people won't learn. Philip I think getting the demographic information might be a difficult step. While I only want targeted advertising, I don’t want to give out personal details. So, for me the only desired option is ad free, for a fee. Give me the option, please.

FWIW, reproducing old models in new technology is *always* a failure in the long run. Old wine does not belong in new wineskins – a principle that’s been known now for a couple of thousand years, but people won’t learn.

Philip

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